Tag: risky investment
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Are New Franchise Brands Risky Investments? How to Evaluate Newer Franchises
A franchise and a franchisor form a partnership. The initial business i.e. the franchisor, sells the right to utilise its name and concept in the future. The franchisee purchases the right to sell the franchisor’s goods or services using the franchisor’s existing business model and trademark. Franchises are available in every sector. Though it is…